Quality and evidence, control 7 of 15
Q-07 Keep units, conditions, time and geography attached to facts
A fact should remain interpretable when extracted from its surrounding paragraph. Preserve units, relevant conditions, date and subject identity.
- Priority
- High priority.
- Hard gate
- No
- Change class
- AUTO_WITH_TEST: A candidate requiring relevant tests.
- Quality bucket
- Accuracy and evidence chain
Why it matters
A bare number or price can be read wrongly once it is lifted from the page, for example a figure without its unit, date or country. Search snippets and AI answers often quote a single sentence, so the context has to travel with the fact. Stating it in full keeps readers and answer engines from drawing the wrong conclusion.
Evidence to review
- Spot-check extracted sentences, table rows and snippets without their original context.
How to implement
- Attach currency, tax basis, billing period, region and plan to prices.
- Distinguish measured, estimated, maximum and typical results.
- Keep important qualifiers in or immediately beside tables and answer summaries.
How UltimateSEO checks this
Partly automated. The scan records page signals, but a passing signal is kept as information: contextual or account evidence is still needed to establish the control.
The check looks at: the crawler flags numbers that appear without units or date context as a low-confidence signal; completeness of subject, condition and geography is reviewed by a person.
States used: PASS, FAIL, UNKNOWN, NOT_APPLICABLE or BLOCKED. UNKNOWN is never shown as a pass. How states work.
Sources
Part of The UltimateSEO Framework v4.3, catalogue dated 2026-10-14. Evidence states, control states and the publish gate are explained on the hub.